Of all the posts I have ever written, this one is by far the one that can have the biggest impact on the lives of people. When Anne mentioned she was looking for people to help her with a secret mission I was intrigued. However, as I read her post I got excited. It seemed to me like this was something that was going to be huge…not for her or me…but for God’s glory. I of course jumped at the chance…having no clue what I was getting into.
I actually cried when I read her email to me telling me what we would be doing. My heart aches for the children in other countries that don’t have enough. For the children that work in the fields because either their parents can not work or are deceased. My first trip out of the country was to Mexico where I saw these things first hand…at just 16 years old. I never forget those memories. They are etched permanently in my mind.
Whether or not I ever visit another country is not relevant. I still know that needs exist. I still know that poverty and hunger grip the lives of more children around the world than I can fathom. I still know that God will use so those that are willing to help these children. Enter Soles4Souls and their new project 50,000 shoes in 50 days. To me, that is what the project is…God using all of us to make a difference in the lives of children who need it.
In short, they are looking to raise funds for 50,000 pairs of shoes in 50 days. Everyone that donates will be entered into a drawing to hand deliver the shoes to Mexico. For just $5.00 you can give the gift of 2 pairs of shoes to children…just $5! I think I spend twice that (at least) for sandals for one of the boys! What can you do? Go to the site and make a donation is a good first step…but don’t stop there. Email your friends and family. Join the facebook group and invite your friends to join. Critics are already watching…and I can not wait to see how God can use this to blow their socks off! 🙂
FOR IMMEDIATE RELEASE
SOLES4SOULS™ INC., THE SHOE CHARITY, LAUNCHES LARGE SCALE CHARITY CHALLENGE USING SOCIAL MEDIA
WWW.50000SHOES.COM Website to Target Bloggers and Social Media Users In Effort to Raise Funds for 50,000 Pairs of New Shoes in 50 Days
Nashville, TN — November 7, 2008 — Soles4Souls, the international charity dedicated to providing free footwear to those in desperate need, has announced plans to launch a new fundraising website, www.50000shoes.com. The charity is challenging bloggers and social media users to raise funds for 50,000 pairs of new shoes in 50 days.
Through the new world of blogging, emailing, twittering, and through many other forms of online media, the non-profit hopes to achieve not only the fundraising goal, but also to spread their mission far and wide. The Soles4Souls www.50000shoes.com charity challenge will be live on Monday, November 10, 2008 and end on Wednesday, December 31, 2008.
“We have been utilizing the basic Web-based marketing tools such as e-mail blasts, social networking and YouTube videos. However, this website, www.50000shoes.com, is the natural evolution of our viral marketing plan,” said Soles4Souls Founder and CEO, Wayne Elsey.
“A strong grass-roots effort, combined with an effective web-based social marketing platform, will allow Soles4Souls to form online community in a creative manner while being effective with raising funds and helping those in need,” he said.
Both the tech savvy and the computer challenged can visit www.50000shoes.com to download their choice of four (4) Soles4Souls banners ad and blog widgets. Using the tools provided, users will be able to easily email, blog, or twitter the challenge to friends, family and co-workers as well as ask everyone to continue spreading the message.
“This is a huge challenge to meet a huge need. We want to virally attack the issues of poverty and make it simple for the end user to play a role in it,” Elsey stated.
Donating is easy and takes just a click and a couple of minutes. It requires no shipping, no wrapping and no trips to the post office. The monetary donation is small with $5.00 buying two pairs of new shoes. Anyone can click and give, and all donations are tax-deductible.
After 50,000 pairs have been donated, one person (with a guest of their choosing) will be selected at random to deliver the shoes they purchased to someone in need on one of Soles4Souls’ trips to Mexico!